Similarly, more and more chefs are setting up pop-ups; whether it be at home, within restaurants, or even on London’s public transport.

RED organised a supper club on behalf of South African Flavorking plums with MsMarmiteLover last week

The pop-up revolution, which was started by bloggers such as MsMarmiteLover in 2011, is continuously evolving with the ‘dine-and-do’ concept becoming increasingly popular.  Carousel and Kino Vino are amongst the many current successes.

MsMarmiteLover

We’ve come up with 10 reasons why you should set up your own supper club and 10 reasons why you should attend:

Set up a supper club:

• Opportunity to test the market before adding dishes to a permanent menu
• Provides blog/social media content
• Enables chefs  to showcase their skills to a private audience and meet consumers face to face
• Opportunity to receive direct feedback from consumers
• No permanent staffing costs
• Already paying rent/mortgage so no extra business rates
• It’s a flexible business model
• Opportunity for collaboration with potential suppliers
• Good exposure for you/your restaurant
• It’s fun!

Attend a supper club:

• Dine in a relaxed, informal environment
• Supper clubs are often themed, enabling you to sample new cuisines
• Opportunity to engage with the chef directly
• A chance to meet new people from a social perspective
• It’s perfectly acceptable to attend alone
• Collaborate from a business perspective
• Cost of experience is less than dining in a restaurant and usually a set price per head
• Often able to BYO booze as majority of home restaurants aren’t licensed to sell alcohol
• Inspiration
• It’s fun!

Here’s a few of our favourite supper clubs:

http://www.msmarmitelover.com/

http://www.thelondonfoodie.co.uk/

http://seasonaldinnerparties.co.uk/supper-clubs/

https://www.tomskitchen.co.uk/events/

https://thesecretsuppersociety.com/

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